Debriefings: Learning from Wins and Losses

Request and maximize value from post-award debriefings.

intermediate8 min readStep-by-step guide

Source & Authority Information

Information as of: January 2026
Author: GovContractFinder Team
Additional sources:

Understanding Your Debriefing Rights

Requesting and Scheduling Debriefings

Preparing for the Debriefing

  1. 1
    Review Evaluation Criteria

    Study the solicitation evaluation factors and subfactors. Note the stated importance and weighting of each factor. Prepare questions about how each factor was evaluated for your proposal.

  2. 2
    Analyze Your Proposal

    Re-read your submitted proposal with fresh eyes. Identify sections where you felt your response was particularly strong or potentially weak. Note any areas of uncertainty or last-minute changes.

  3. 3
    Develop Questions

    Prepare specific questions about your evaluation. Focus on understanding ratings, weaknesses, and significant discriminators. Avoid yes/no questions in favor of open-ended inquiries that encourage detailed responses.

  4. 4
    Assign Team Roles

    Designate who will ask questions in each area. Assign someone to take detailed notes. Consider who will lead the discussion and maintain professional tone throughout.

  5. 5
    Review Protest Considerations

    While the primary goal is learning, be aware of protest timelines and requirements. Note any information that might indicate evaluation errors requiring further review.

Questions to Ask During Debriefings

  • What were the primary strengths of our proposal that contributed positively to our evaluation?
  • What were the significant weaknesses or deficiencies identified in our technical approach?
  • How did our understanding of requirements compare to the winning offeror?
  • What aspects of our past performance evaluation affected our rating?
  • How did our pricing compare to other offerors and the government estimate?
  • What specific improvements would have strengthened our proposal in each evaluation area?
  • Were there any compliance issues or missing elements in our submission?
  • How did the oral presentation, if applicable, affect overall evaluation?

Understanding Evaluation Ratings and Feedback

Maintaining Professional Conduct

Documenting Debriefing Information

Using Debriefing Information for Improvement

Competitive Intelligence from Debriefings

Debriefings and Protest Decisions

Building Agency Relationships Through Debriefings

Conclusion